AI video & website case studies

Product stories, onboarding, hospitality, websites and client editing. Explore the challenge, my role and what was delivered.

Independent concept · Exhibition & Digital Experience

OBLIQUE — Exhibition Brand Experience

Independent concept · Editorial Design · Edition 02

OBLIQUE — Collection Catalogue

OBLIQUE catalogue edition 02 cover

From atmosphere to a considered choice. A 24-page lighting concept catalogue.

Brand & Digital Experience

OBLIQUE — Sculptural Lighting Brand & Website

OBLIQUE — Light, with presence. Sculptural lighting concept cover

An independent lighting concept, from art direction and AI-assisted imagery to a responsive website with a day-to-evening experience.

Competition submission · AI video & product storytelling

Diggspace — Everyone?

Challenge

Explain the value of company communication reaching frontline colleagues as well as office staff.

My role

Creative concept, narrative/script, product exploration, screen recording, AI-assisted visual production, narration and editing.

Delivered

A 60-second English film combining workplace scenes, real product recordings, motion graphics and a demo CTA.

Independent portfolio concept

FLOWLY — SaaS product ad

Challenge

Make a CRM lead-management journey easy to follow in a short ad.

My role

Concept and visual direction, presenter-led storytelling, animated interface scenes and callouts, editing, English captions and sound design.

Delivered

43-second Full HD concept film.

Interface data is illustrative.

Independent portfolio concept

NordFlow — Company onboarding

Challenge

Explain a company, its team, tools and first-month onboarding in a coherent sequence.

My role

Editing supplied presenter footage, chapter design, team cards, first-month roadmap, English captions, music and sound accents.

Delivered

The full 3:24 onboarding concept.

Independent portfolio concept inspired by Jesolo Family Resort

Time Together — Hospitality advertising

Challenge

Turn accommodation reference images into a family-holiday story.

My role

Concept, visual direction, consistent AI family scenes, editing, titles, music and ambience.

Delivered

A 42-second hospitality concept film.

Own business website · Framer

Ideas in Motion — innatali.com

Gold artwork from my own business website

Challenge

Bring video, websites, training and marketing together into one understandable offer.

My role

Website structure, adapted Framer design, content, responsive layouts, service presentation, portfolio, FAQs and enquiry flow.

Delivered

This responsive business website with a warm gold visual identity.

My own business website.

Client project · Dictator for a Day

Star Spangled Banner Revisited — Lyric video editing

Challenge

Synchronise supplied lyrics with instrumental music while keeping words readable on a phone.

My role

Lyric timing, opening/closing show title frames, editing and revisions to increase lyric/website readability.

Delivered

Full-length vertical MP4 versions at 1080x1920 and 720x1280, approved by the client.

Client: Richard Herschlag, Executive Producer, Dictator for a Day.

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Have an idea? Let’s bring it to life.

Tell me what you are creating, who it is for and what you would like to achieve.

Image

Have an idea? Let’s bring it to life.

Tell me what you are creating, who it is for and what you would like to achieve.

Image

Have an idea? Let’s bring it to life.

Tell me what you are creating, who it is for and what you would like to achieve.